XQC signs $10M deal to have his post-ban return stream aired on Nickelodeon
Nickelodeon knew how big the return stream would be and struck a deal with the Juicer
If you didn't hear about XQC's big drama a few days ago, you either aren't too invested in the Twitch culture or are over the age of 14. Regardless, recent stream sniping events lead to one of the biggest entertainers on the platform to be banned for 7 days. While this ban was probably only instated so Twitch covered their own ass (because we all know it's costing them a lot of money to do this), the deed was still done.
While most people might think a Twitch ban is bad for a big streamer's career, it actually ends up giving them more exposure if dramas involved
With this perfect storm, XQC's return to Twitch will pull in absurdly high numbers. Nickelodeon noticed this and made a deal he couldn't refuse for this return.
If I had to guess the viewership range for XQC's return stream, somewhere in the range of 300,000-400,000 viewers. This will be a massive stream. In addition, we hear Nickelodeon is planning to do a 1-week long SpongeBob SquarePants marathon directly following XQC's return stream, so that's good reason to stick around.
We're curious if this will be the first of many TV Companies paying streamers to host their broadcasts across television networks. If so, we're sure Trainwreck will be getting a call soon to hop on Food Network with Gordon Ramsay!
"Until then... stay xqcL my friends." - Gekon